🎯 Landing Pages & Funnels

Landing pages and funnels that are fast and high-converting

Henkan builds rapid, conversion-focused landing pages and funnels designed to test offers, scale campaigns, and maximise ROI. Clear structure, strong CTAs, and frictionless experiences turn more visitors into leads and customers.

Optimised pages and funnels that turn traffic into conversions

Most campaigns underperform because landing pages are slow, unclear, or not aligned with the user’s intent. Funnels fail when steps are confusing, messaging is weak, or follow-up isn’t automated.

Henkan solves this by designing landing pages and funnels built for speed, clarity, and performance. Every page is designed with intent, clear structure, compelling content, and optimised CTAs.

From wireframing to build, tracking setup, CRM integration, and A/B testing, we create pages and funnels that convert traffic efficiently at scale.

B2B Digital Marketing Agency Northern Ireland

Our approach to building landing pages and funnels

We combine strategy, design, and performance testing to create pages and funnels that convert at every step.

Conversion Focused Design & Structure

Conversion Focused Design & Structure

We wireframe and design landing pages with a single goal: conversion. Clear messaging, strong visuals, and simplified layouts guide users to take action.

Funnel Builds That Reduce Drop-Off

Funnel Builds That Reduce Drop-Off

We create funnels for lead gen, onboarding, trials, and campaigns. By removing friction and simplifying steps, we improve lead quality and reduce drop-off across the journey.

Testing, Tracking & Continuous Improvement

Testing, Tracking & Continuous Improvement

We set up GA4, events, analytics dashboards, and run A/B tests to increase conversion rates over time. Data drives every decision and improvement.

The result: landing pages and funnels that deliver more conversions, higher ROI, and reliable performance for every campaign.

⚙️ Process

Our proven 4-step landing page and funnel creation process

From strategy to scale, we have a systematic approach that delivers results consistently.

1

Content Planning

We outline page sections, value propositions, content structure, and conversion flow.

2

Design & Build

We create fast, clean, conversion-focused pages using WordPress, HubSpot, Unbounce, ClickFunnels, or your chosen platform.

3

Integration & Tracking

We connect forms, CRMs, automation platforms, and set up analytics, events, and tracking parameters.

4

Optimisation & Testing

We review performance, identify drop-off points, and run A/B tests to improve conversions continuously.

📊 Case Studies

Real results from real partnerships

See how our landing pages and funnels have transformed businesses like yours.

Fuelwise Fuel Card

Fuelwise Fuel Card

Fuel & Fleet Management — 4 years

Challenge:

Fuelwise needed high-performing, search-optimised landing pages for fuel card and GPS campaigns. Their previous pages lacked clarity and didn’t convert efficiently.

Solution:

Henkan designed fast, focused landing pages aligned with search intent. Clear benefits, visuals, CTAs, and simplified forms improved lead quality and reduced campaign waste.

+41%
conversion rate
+33%
lead quality
-28%
CPL reduction
Causeway Physio & Pilates

Causeway Physio & Pilates

Health & Well-Being — 4 months

Challenge:

Causeway needed a structured email funnel to convert Pilates trialists into long-term members. Their follow-up process lacked automation and clarity.

Solution:

Henkan built a personalised trial-to-member email funnel that guided new trialists through next steps, reinforced value, and encouraged sign-ups.

+52%
trial engagement
+31%
member conversion
+28%
email open rates
Ireland Food Show Series

Ireland Food Show Series

Events & Exhibition — 6 months

Challenge:

Exhibitor onboarding was previously handled manually, taking the team hours to collect details and prepare profiles. They needed a single landing page to automate the full process.

Solution:

Henkan built an exhibitor landing page that captured all required information, uploaded assets, and connected to internal workflows, removing manual admin and improving accuracy.

-75%
admin time
+62%
exhibitor submissions
+50%
process efficiency
❓ FAQ

Frequently asked questions

Common questions about our landing page and funnel service.

What platforms do you build landing pages on?

All platforms including WordPress, HubSpot, Unbounce, ClickFunnels, and custom setups.

Do you integrate forms and CRMs?

Yes, we connect all forms to your CRM or automation tool for seamless lead flow.

Do you run A/B tests?

Yes. We test headlines, CTAs, layouts, visuals, and content to improve conversion rates.

What results can landing pages improve?

Conversion rates, lead quality, ROI, funnel progression, and campaign performance.

Ready to Transform Your Marketing?

Book a free discovery call to discuss your growth goals and discover how our data-driven approach can accelerate your results.

Tell us about your business and growth goals so we can prepare for our conversation.