🎯 SEO Service

SEO Services That Drive Long Term, Organic Growth

Henkan’s SEO service is built to increase your visibility, attract high-intent traffic, and generate consistent inbound leads. We combine strategy, technical optimisation, and high-quality content to help your business rank where it matters, and turn searchers into customers.

What is SEO and why does your business need it?

SEO is one of the most powerful channels for long-term growth, but only when it’s built on deep research, technical precision, and content that speaks to your audience. Henkan’s approach ensures every optimisation is backed by data and aligned to your business goals.

Many B2B companies struggle with low visibility, poor rankings, and traffic that doesn’t convert. We focus on the foundations that fix these issues: technical SEO, keyword strategy, content alignment, and on-site improvements that make your website work harder for you.

With increasing competition and rising ad costs, businesses need a sustainable, predictable way to generate inbound leads. SEO delivers exactly that, building authority, driving targeted traffic, and opening new opportunities for scalable growth.

B2B Digital Marketing Agency Northern Ireland

A Smarter, Strategy-First Approach to SEO

Our SEO approach is built on clarity, research, and ongoing optimisation. We make sure your website is technically sound, strategically positioned, and supported by high-quality content that ranks and converts.

Strategic Foundations

Strategic Foundations

We start by understanding your market, competitors, and customer search behaviour. This allows us to build a keyword and content strategy tailored to how your audience actually searches, ensuring your brand appears in the right place, at the right moment.

Visible Content

Visible Content

High-quality content is the engine of SEO. We create or optimise pages to meet search intent, write content that builds topical authority, and structure everything for readability and conversion. This strengthens both rankings and lead generation.

Technical Excellence

Technical Excellence

From page speed to site architecture, technical SEO ensures Google can crawl, index, and rank your website effectively. We monitor performance, fix issues, and continually refine your site based on data, keeping you ahead of competitors.

By combining strategy, content, and technical optimisation, Henkan delivers an SEO system built for long-term growth. Every decision is backed by data, ensuring your visibility improves, your website becomes a stronger sales asset, and organic leads increase month after month.

⚙️ Process

Our proven 4-step SEO process

From strategy to scale, we have a systematic approach that delivers results consistently.

Discovery & Analysis

We begin by analysing your current position: your website, competitors, keyword opportunities, and technical health. This gives us a clear understanding of what needs improved and where the biggest opportunities lie.

On-Page Optimisation

We optimise key pages, improve site structure, fix performance issues, and ensure your website meets SEO best practices. This creates a strong foundation that helps search engines understand and reward your content.

Content Creation

We produce or refine content that targets high-value keywords and engages your audience. From service pages to blogs, every piece is designed to improve rankings, build trust, and generate qualified leads.

Continuous Improvement

SEO is ongoing. We track rankings, visibility, traffic, and conversions to identify what’s working and what can improve. With monthly optimisations and insights, your website continues to grow in authority and performance.

📊 Case Studies

Real results from real partnerships

See how our SEO strategies have transformed businesses like yours.

Prop Protector

Prop Protector

Propeller Management — 3 months

Challenge:

Prop Protector needed stronger organic visibility to compete in a specialist niche market. Their website lacked on-page optimisation, had technical issues, and wasn’t ranking for core commercial terms, leading to low organic traffic and limited inbound enquiries.

Solution:

Henkan completed a full SEO audit followed by targeted on-page improvements, technical fixes, and off-page authority building. We refined keyword targeting, improved content structure, enhanced metadata, and strengthened backlink quality to increase rankings and drive qualified traffic.

+62%
Organic Traffic Increase
3 Page One
Keyword Rankings
+38%
Organic CTR
Coucon Robe

Coucon Robe

Luxury Changing Robes — 6 months

Challenge:

Coucon Robe struggled to appear for competitive product keywords and lacked consistent organic reach. Their site architecture, content, and authority gaps prevented them from ranking against larger competitors.

Solution:

Henkan executed a comprehensive audit and implemented strategic on-page optimisation, refined product page content, improved internal linking, and delivered off-page enhancements to boost domain authority. This improved visibility for high-intent commercial terms and strengthened their organic funnel.

+85%
Organic Impressions Increase
5 Page One
Keyword Rankings
+35%
Organic Sessions Increase
Causeway Physio & Pilates

Causeway Physio & Pilates

Health & Well-Being — 4 months

Challenge:

Causeway Physio & Pilates needed to rank for local and service-based keywords to generate consistent enquiries for physiotherapy and Pilates programmes. Their visibility was limited, and key service pages were underperforming.

Solution:

Henkan delivered an in-depth SEO audit, on-page optimisation across all core service pages, technical enhancements, and off-page improvements to strengthen local keyword authority. We aligned content to user intent and improved site performance to enhance rankings.

7 Page One
Keyword Rankings
24%
Traffic Increase
18%
Enquiry Increase
❓ FAQ

Frequently asked questions

Common questions about our SEO service.

How long does SEO take?

SEO is a long-term strategy. Most clients begin seeing improvements within 3 months, with stronger ranking and traffic growth between 6–12 months depending on competitiveness and content volume.

What results can I expect?

You can expect increased visibility, higher-quality traffic, improved keyword rankings, and more inbound leads. We focus on measurable outcomes — not vanity metrics.

Do you create content as part of SEO?

Yes. We create new content and improve existing pages to help you rank for relevant keywords and build topical authority. Content is central to your SEO success.

How do you measure success?

We track keyword movement, organic traffic, conversions, lead quality, and ROI. Every month you’ll receive clear, actionable reporting that shows exactly how your SEO is performing.

Ready to Transform Your Marketing?

Book a free discovery call to discuss your growth goals and discover how our data-driven approach can accelerate your results.

Tell us about your business and growth goals so we can prepare for our conversation.